Champs-Élysées Architectural Gems: A Parisian Design Expedition
This 20th post celebrates the revitalized classical architecture gracing the iconic Avenue des Champs-Élysées. My passion for Paris extends to a regular exploration of its architectural landscape, both historic and contemporary, as a form of ongoing design study. Each weekend, I share exciting "modern Parisian architectural insights" I uncover during these visits.
Spotlight on Iconic Establishments
First, let's turn our attention to the eye-catching glass-fronted Publicis Drugstore near the Arc de Triomphe, a familiar sight to many. This long-standing establishment was originally opened in 1958 by the founder of Publicis, a leading French advertising agency, who envisioned a place where essential goods could be purchased even during late hours. In 2004, Italian architect Michele De Lucchi gave its exterior a complete transformation, resulting in its current striking glass facade.
Next, we have the Lacoste Champs-Élysées store, which underwent a comprehensive renovation in 2022. Even amidst the pandemic, prominent brands were forward-thinking, investing in buildings that integrated digital elements and experiential retail. I personally found this design particularly appealing.
Adjacent to the Lacoste boutique is the Galeries Lafayette Champs-Élysées. Its entrance, a luminous tunnel of light emanating from the floor, walls, and ceiling, offers a fascinating fusion of futuristic design within a classical architectural setting. It's this seamless blend that I find so captivating.
The Champs-Élysées itself, while enduring, consistently evolves at street level, a characteristic that truly embodies the spirit of Paris.
